The latest edition of Dubai Fashion Week saw five days of back-to-back shows and events at Dubai Design District (d3), marking the first anniversary of the event.
Dubai Fashion Week
“Every edition of Dubai Fashion Week has made one message clear: if you’re in fashion, you must be in Dubai,” said Khadija Al Bastaki, Senior Vice President of d3. “In just one year, DFW has provided the regional fashion ecosystem with much-needed legitimacy and structure, ensuring designers get the deserved returns on the time, money and effort invested in shows. Our platform evolves with each new edition, its visibility and network expanding organically and sustainably as the global creative industry recognises the network, reach and partnerships available through our emirate. The DFW Members board is growing with outstanding new talent who are successfully expanding their footprint in international markets and shaping the future of the regional and global industry. International designers, buyers and industry tastemakers are gaining confidence in DFW as a conduit for cutting-edge trends and strategic partnerships. DFW has proven that our emirate has the means, long-term vision and commitment to develop a fashion industry value chain that enables growth for all stakeholders, in line with the Dubai Creative Economy Strategy and Dubai Economic Agenda D33.”
This season more than 18 established and emerging designers from all around the world showcased their collections to buyers, fashion insiders and journalists. Standout moments included a runway show by Moroccan designer Maison Sara Chraibi, who previously showed her collection at Paris Haute Couture Week; however, this time, she added additional designs for the Middle East market.
In a collaboration with Sotheby’s, MRS. Keepa Studio unveiled SS24 was unveiled, marking a significant chapter in the brand’s journey. The highlight of the event was the introduction of the Bespoke and Couture Pret High-End section – MRS. KEEPA Studio which is the craftsmanship of the brand’s fearless embrace of the arts of design and colours.
Emergency Room’s AW24/25 collection was displayed in partnership with London-based technology company Nothing Phones, who further complemented the showcase with its unique Nothing Apparel lineup and latest technology products. Esteemed haute couture designer Zeena Zaki teamed up with Tryano, Abu Dhabi’s premier destination for luxury shopping, to unveil her Ramadan 2024 collection at the Palazzo Versace.
As an integral part of the calendar, Bil Arabi by Nadine Kanso, hosted an intimate dinner at KASPIA in collaboration with Bloomingdale’s, providing the perfect setting to unveil their Valentine collection. ‘THAT NIGHT OUT’ served as the premier closing event. The evening started with a presentation of THAT Concept Store’s selection of brands, showcasing the Spring/Summer 24 collections in-store at the Mall of the Emirates and various activations throughout the space. The evening concluded with an industry gathering and an exclusive after-party, to commemorate the closing of DFW.
In between, Etro hosted an exclusive event at Dubai Opera, attended by celebrated figures across the creative and fashion sectors; in celebration of the new visual concept of its boutique in Dubai Mall. Initiatives such as the Buyers Breakfast and Portfolio Review at d3 also allowed designers to showcase their creations in more intimate environments, fostering authentic connections and collaborations. The inspiring talks with THREADS and the THREADS Fashion Brunch also nurtured critical dialogue and collaboration.
This year, the DFW Members expanded with new names, adding regional icons BLSSD to the group. The DFW Members comprise the Designers Committee and are responsible for shaping the future of DFW and the industry, with new names on the roster contributing to building a more inclusive and far-reaching fashion ecosystem. The physical venue in d3, which served as the hub of all DFW activity, also grew in size and impact with a brand-new, purpose-built structure designed to welcome larger audiences and allow designers to exercise their full creative vision.
Mohammed Aqra, Chief Strategy Officer of Arab Fashion Council, said: “I am elated by the success achieved in the Autumn/ Winter 24/25 edition of Dubai Fashion Week that united the fashion industry with the involvement and membership of the major retail groups in the region. This milestone not only mirrors the Arab Fashion Council’s strategic vision but also propels the creative economy of Dubai to new heights on the global stage. The strategic collaborations, innovative initiatives, and heightened impact contribute not only to the growth of our fashion industry but also serve as a beacon for Dubai’s flourishing creative economy. Our commitment to shaping the future of fashion aligns seamlessly with Dubai’s broader narrative of fostering creativity, innovation, and economic vibrancy.”
