Morning Coffee With… Andraya Farrag, Founder of Bedouin

Diana Bell-Heather   |   30-08-2018

A&E chats to Andraya Farrag, founder of the womenswear label Bedouin.


Bedouin andraya


Farrag’s contemporary womenswear label that aspires to create easy- to-wear collections with a confident, spontaneous style. The FW18 collection Entitled Reflections of Us, celebrates women finding their voice not only as individuals, but coming together like never before.


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Dubai-Based Brand Bedouin Dedicates FW18 Collection To Women



What’s the first thing you do when you get up in the morning?
Always coffee!


Three items you can’t live without?
Kheils, playlist and sunshine.


Complete the sentence: I’m happy when…
Travelling! I love to travel and I am definitely happiest when exploring a new destination or getting to know a new culture or cuisine. In Sri Lanka I was happiest coming face to face with elephants in Udawalawe National park, I was quite literally in awe.


What does being a designer mean to you?
I am so thankful everyday to be doing something I love! Since being a young girl I always appreciated the creative side of things more than anything else. I used to admire the diverse style of women walking down the street and I knew I wanted to be in fashion. Years later I get the same excitement when a client buys a dress or a store makes a large order, either way I love knowing that dress will help our woman to feel confident and beautiful. That’s the most important thing to me over anything!


BEDOUIN dubai fashion female empowerment



Where do you love to hang out in Dubai?
Favourite restaurant has to be Mythos in JLT, it’s a friendly come as you are kind of place with the most amazing authentic Greek food. I also love having dinner at The Maine, their interior is heaven! During the cooler months I like to get out and about as much as possible and try to fill my week with as much variety as possible, whether that’s heading to the spice souks for a wander or getting lost in the desert, I’m always up for being outdoors.


How would you describe your style?
On the go, relaxed and sometimes dishevelled with feminine, bohemian accents


What do you do to relax and unwind?
I love to hang out with my dog Frida! I’m sure any dog loving people out there will understand, they can be like a breath of fresh air!


What really annoys you?
When women don’t look out for each other! I’m a firm believer that there’s plenty of space in the world for all of us to be happy and succeed and encouraging those around you is essential.


If you could give your younger self one piece of advice, what would it be?
Go with your gut, don’t give up and everything is going to be okay.


BEDOUIN dubai fashion female empowerment



Tell us a fact about you that nobody knows.
I love to salsa dance (although I am not amazing at it).


Who would you like to be stuck on a desert island with?
I was going to put someone super cool and then I realised I would be useless on an island so it’s probably a good idea if I take someone like Bear Grylls.


What’s your personal motto?
Let the adventure begin! By now you know I love to travel and see new things so this motto seems fitting. However, I even use it when I feel stressed and things go wrong in life. Since starting BEDOUIN I’ve had so many victories but also a fair few disappointments, I find this phrase puts a positive spin on stress and allows me to see it as just another adventure.


How do you want the world to remember you