For its menswear FW24 show Prada played with the paradoxical dichotomy between the natural world and the manmade, with the show taking place atop a glass stage with the impression of a running stream and meadows below it.
The show took place in the in the spectacular Fondazione Prada, the house’s art gallery in the city which first opened in 1993.
According to the maison, the inspiration behind this collection was to explore the fundamental truths of humanity, our natural instincts, and our emotional needs.
“There is a simple assertion, of a deep and essential human need to connect with the world around us. The seasonal rhythms of nature, the natural order, determine gestures within garments. These clothes in turn reflect and react to their surroundings, to these disparate and distinct environments, interior and exterior,” the house explained in the notes which accompanied the collection.
