Rolls-Royce Puts Electric Cars In The Fast Lane With Its New Spectre Model

Emma Hodgson   |   27-07-2023

Rolls-Royce unveiled its first electric car – the Spectre – in October 2022, and now, less than 12 months later the first models are arriving on the market. The marque describes the new design as ushering in a bold new future for electric design, calling the vehicle “the world’s first ultra-luxury electric super coupé, [which is] a Rolls-Royce first and an electric car second [with] no concessions or compromises in terms of interior space, comfort, performance or ride quality.”

The Spectre is the start of an ambitious new era for Rolls-Royce, which has committed to making its entire fleet of vehicles 100 per cent electric by 2030. “This is the start of a bold new chapter for our marque, our extraordinary clients and the luxury industry. For this reason, I believe Spectre is the most perfect product that Rolls-Royce has ever produced,” explains Torsten Müller-Ötvös, the CEO of Rolls-Royce Motor Cars.

According to the marque, the all-electric powertrain takes the signature Rolls-Royce experience – instant torque, silent running and the sense of one imperceptible gear – and enhances it for a new generation of clients.

“The Spectre possesses all the qualities that have secured the Rolls-Royce legend. This incredible motor car, conceived from the very beginning as our first fully-electric model, is silent, powerful and demonstrates how perfectly Rolls-Royce is suited to electrification. Spectre’s all-electric powertrain will assure the marque’s sustained success and relevance while dramatically increasing the definition of each characteristic that makes a Rolls-Royce a Rolls-Royce,” Müller-Ötvös said.

For full details about the new series, visit