Ahead of the G7 conference for 2019, 32 fashion and lifestyle brands grouped together to create The Fashion Pact in order to combat climate change.
Prada is one of 32 brands to have signed The Fashion Pact ahead of G7
For 2019 the G7 conference – short for Group of Seven which sees this number of the world’s most powerful and wealthy nations to discuss important global issues – is happening between August 24th-26th.
And at the crucial meeting that focuses on global economic, political, social and security issues, it was climate control that inevitably became one of the key focuses.
Chanel also signed the pact in France
In particular, this year its the fashion industry’s commitment to playing their part to reduce climate change that has stood out, as it was revealed that 32 lifestyle and textile brands had come together to sign a pact.
Together, brands such as Chanel, Prada and Burberry committed to achieving practical objectives in three areas: the climate, biodiversity (the variety and variability of life on Earth or on a particular habitat) and ocean protection.
Sealing the deal, representatives of these companies have made their way over the last few days to the Elysée Palace upon invitation from the French President Emmanuel Macron.
Fashion and sustainability are more closely intertwined than ever before
The incredible move came after an initial meeting in April 2019 within which the French President had tasked François-Henri Pinault – Chairman and Chief Executive Officer of Kering – with the mission to unite the key players within the industry. He worked with them to set goals that can make a difference on a global scale.
The group brings together the world of luxury with highstreet, sportswear with lifestyle and so on, and here are all the brands who make up the pact to date.
Lifestyle Brands to Sign The G7 Fashion Pact
Burberry is another name who has committed to climate control
Adidas
Bestseller
Burberry
Capri Holdings Limited
Carrefour
Chanel
Ermenegildo Zegna
Everybody & Everyone
Fashion3
Fung Group
Galeries Lafayette
Gap Inc.
Giorgio Armani, H&M Group
Hermes
Inditex
Karl Lagerfeld
Kering
La Redoute
Matchesfashion.com
Moncler
Nike
Nordstrom
Prada
Puma
PVH Corp.
Ralph Lauren
Ruyi
Salvatore Ferragamo
Selfridges Group
Stella Mccartney
Tapestry
The Fashion Pact has drawn its initiative from the objectives set out by the Science-Based Target. These are to stop global warming, restore biodiversity and protect the oceans.
The first is to be done by following an action plan for achieving the objective of zero greenhouse gas emissions by 2050, in order to keep global warming below a 1.5°C pathway between now and 2100.
The second by achieving objectives that use Science-Based Targets to restore natural ecosystems and protect species.
Ocean protection is crucial to the initiative
And finally, protecting the oceans by reducing the fashion industry’s negative impact on the world’s oceans through practical initiatives, such as gradually removing the usage of single-use plastics.
These commitments are designed to be embraced by every company involved and backed by cross-sector initiatives, along with the deployment of innovation accelerators.
We can’t wait to see which brands sign up next.
We can’t wait to see which other brands join the movement soon.
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