Kim Kardashian-West announced her latest project this week – the launch of her very own shapewear brand, Kimono Solutionwear.
Kim Kardashian West launches new shapewear line Kimono Solutions
With one of the most famous figures in the industry, fans of Kim Kardashian-West are often trying to discover her beauty and fashion tips, tricks and insights. And previously, the reality star turned entrepreneur revealed that wearing Spanx is a crucial part of her getting ready routine.
Eager to make her own mark on the shapewear industry, the mom of four announced this week that she has been working on her own body-sculpting brand, Kimono Solutionwear.
Taking to Instagram, the 38-year-old wrote: “Finally I can share with you guys this project that I have been developing for the last year. I’ve been passionate about this for 15 years. Kimono is my take on shapewear and solutions for women that actually work.
“I would always cut up my shapewear to make my own styles, and there have also been so many times I couldn’t find a shapewear color that blended with my skin tone so we needed a solution for all of this.
“I developed this style for all of those times I wanted to wear a dress or skirt with a slit and still needed the support. Introducing Kimono Solutionwear for every body.”
Kim also revealed that the line will stock sizes ranging from XXS to 4XL, and each size will be available in nine different shades. The business venture joins Kim’s cosmetics range, KKW Beauty.